Meet the face behind MINIMAINS. Where entrepreneurial spirit, passion and creativity meet and create an professional but always friendly and fun environment.

We love what we do and every second of it. Our goal is too offer adorable designs in the highest quality. Every yarn and fabric, every detail, every button is chosen with the outmost care. Classic designs with a modern touch, excellent fit and feel that makes babies & kids love to wear it.

With busy moms in mind we create pieces that are machine washable (please use our cashmere care guide for best results) and get softer with every wash. Build a sophisticated but comfortable wardrobe for your little one with only a few pieces that mix and match.

We love to hear from our customers! Feel free to email us or leave comments on ur instagram minimains_nyc.

Nataly D. Rothschild, Founder & President. Entrepreneurial spirit and a strong passion for design lead Nataly to launch MINIMAINS in Summer 2016. With the goal of creating a socially conscious brand that designs and produces ethically made and environmentally friendly baby & kids clothing while supporting women in the workplace. Clothing without harmful toxins, no silicone and extra softeners suitable for general wear and active play while not irritating the skin of our precious little ones. Born and raised in Hamburg, Germany, Nataly moved to New York in 2010 and lives with her husband and twin daughters on the UES.