About us

My entrepreneurial spirit, creativity and passion for the natural fiber cashmere and perfect fitting clothes without toxins as well as becoming a Mom to adorable Twins lead me to design our 100% eco-friendly and ethically handmade cashmere label MINIMAINS NYC.

When I couldn't find high quality, beautiful clothing without harmful chemicals I began my research. My vision was to create a brand that represents a generation of modern Mommas that are style conscious, interested in sustainable fashion and appreciate high quality in beautiful designs.

By cutting out the high costs of traders, middlemen and expensive retail locations MINIMAINS is able to offer the best, handmade quality at affordable prices and without the usual retail mark-up. We love to pass the savings onto our customers.

Only the best cashmere yarn, eco-friendly dyes and the finest Swiss Pima cotton Batistes and soft french cottons are used for our beautiful, classic collections. No silicone and extra softeners. Cashmere that becomes softer with every wash (yes, most of our products are machine washable) and that is durable for active kids and hypo-sensitive skin. It allows the skin to breathe by maintaining a healthy temperature. Ideal for babies and toddlers.

MINIMAINS only uses highest quality materials for our products that comply with U.S.  and the much stricter german standards and federal regulations for eco-friendly products. Our affiliated manufactory in Nepal works with the highest ethically standards and guidelines and gives local women the chance to get back into the workforce and support their families by following all rules for environmentally friendly manufacturing. All of MINIMAINS products are ethically handmade with love.

Every piece is expertly handcrafted by cashmere specialists with extensive experience with this delicate fiber. Please note, small variations in color and texture are possible and wanted and due to the entirely handmade nature of our products. 

When we added our cotton collection we decided to handcraft every piece locally. We source our fabrics, trimmings and embellishments from trusted stores in the Garment district to support local businesses and honor a garment industry that is unique in todays world. Our design studio, pattern maker, seamstresses are all located in NYC. Ethically handmade, sustainable, high quality products are the result. Our cotton designs are all designed and handcrafted in our Studio in NYC. All our cashmere products are hand embellished in New York.

We at MINIMAINS think your little ones only deserve the very best!